If you or anyone you know have ever owned your own "brick and mortar" or e-commerce business, you will know that one variable always exists that eats a big chunk of your potential profits: your inventory.

Certainly, retail business owners have to try to keep their inventory prices low and profits high as possible to increase their margins. Any "discounts" or "manger's specials" we are all too familiar, often eat into profits margins. Certainly the game is played again and again with manufactures who produce and sell off to wholesale distributors who then sell to resellers, who sell to the final consumer.

But what about if you could have a business that simply cuts out the middlemen? What if you can buy just one product and resell it over and over again, making 100% of the profits? After the initial sale, your profit margins would be 100% every single sale. Many traditional "brick and mortar" store owners would love to have these types of numbers. Fortunately, the ability leverage the power of the internet can help.

There are other business models that might exist that are similar, such as computer software programs, informational products, and e-books. Using this business model can quickly bring in the profits.

Deciding on reselling e-books can be very effective, very profitable because you don't have to continuously pay a manufacturer or wholesale distributor, and you don't have to pay for shipping or having a "brick and mortar" store. Suddenly, the fixed cost that traditional retail businesses have to suffer with get thrown out the window, allowing you to continually profit twenty-four hours a day.

Of course, in reality there are always a few expenses, but they can always be in your control. For example, to be as optimal and effective as possible, you may need a website. You can easily pay someone to build a website and you need a way to "capture" emails to build an effective email list. This can be done pretty cheaply with any number of services. And lastly, you want to be able to create a website with great content to help generate traffic.

If you want to generate fast sales and continue to do so over time, then you need to start building your "email list." An email list allows you to remind people of their interests in the products you offer. In addition, it's a great way to offer specials, industry tips and advice, and resell other products that they might be interested. The truth is that your email is will be the path that that leads the way to success with selling e-books online. Of course, there are other ways which many people are now exploring and finding tremendous value in. These include social networks like Twitter, Facebook, and even MySpace.

Selling e-books can be a fun way to generate extra cash for you and your family with 100% the profit margins. The future in this genre looks particularly bright because devices like the Kindle, Nook, and iPads are forging an even greater demand for digital content. This means the future only looks brighter for e-books and reselling them.

The decisions you make today will have a huge knock-on effect later on in your life. Even if you're a complete beginner, taking small baby steps is all it takes to get started. Before you know it you'll be in a better position than you've ever thought possible.

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